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More than Milk & Cookies: Who are the Americans Involved in Charities’ Busiest Season?

Comparing the diverse tribes involved in US charities during the Holiday season.

Who is driving this year’s Black Friday frenzy?

Our top takeaways for engaging deal-seeking holiday shoppers.

Notes for CMOs: Is crypto a trend to cash in on?

Don’t miss out on the hidden opportunities within crypto audiences

Are all gamers created equal?

Comparing the diverse audiences within the modern gaming community.

House of the Dragon vs The Rings of Power

The fans behind the two new series firing up the fantasy genre.

The Cost of Living Crisis Campaigners

Meet the Brits fighting back against soaring costs.

How can high fashion reach new peaks?

How can age-old luxury brands stay relevant in the new world?

Santa hats and suntans: are you gearing up for the holiday season?

‘Tis not quite the season, but marketers should be wrapping up their holiday campaign strategy now.

How the Lionesses captured the nation’s imagination.

After decades of moving goalposts, women’s football has finally scored.

Understanding candidates' new follower growth throughout the Tory leadership contest

How does the portrayal of PM candidates in the media and in recent debates align with how they are perceived online?

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