DISCOVER UHNWI &
LUXURY AUDIENCES
Attract Ultra-High Net Worth Individuals with Living Intelligence
Fifty reveals what influences high-value consideration, desire, and purchase. We turn that intelligence into precise, brand-safe media strategies.
Reach ultra-high net worth audiences, drive qualified demand, and protect brand equity with human-first audience intelligence and agentic AI media solutions.
Turn intelligence into demand for the world's most premium products and experiences.
Fifty's Living Intelligence reveals the subtle, yet critical, mix of behaviours, essential wealth indicators, and aspirational lifestyle signals that collectively influence and drive high-value, complex luxury purchase decisions.
- Sell high-value luxury assets - by reaching qualified and prestige buyers
- Build brand desire & exclusivity - by engaging hard-to-reach, invitation-only audiences
- Increase lead quality & conversion - use precision audience intelligence to reduce waste
- Expand global luxury reach - by connecting with UHNW audiences across key wealth hubs
Audience strategy & insights
Understand
Identify the affluent Tribes driving luxury demand
Fifty Tribes reveals the affluent audience clusters that matter, from "Venture capitalists," "HNW financial investors," and "Luxury real estate,". This intelligence gives luxury marketers the precision needed to build strategies that reach true decision-makers and trusted influencers across the world's most exclusive markets.
Living Intelligence
Engage
Understand what influences UHNWI
AudienceAI provides immediate insight into how UHNW audiences perceive brand value, exclusivity, heritage, and innovation. Ask natural-language questions to explore motivations, tone of voice, creative direction, and cultural cues that influence purchase decisions at the top of the market. You gain clarity on how to position products and experiences to resonate with both emotional desire and rational value.
Media Planning & Execution
Action
Build desire and demand with UHNWI
AudienceAI converts audience intelligence into global, high-impact media plans in seconds. Our luxury specialists execute campaigns built for discretion, contextual relevance, and exceptional precision, ensuring every impression reaches the right individual at the right moment.
Reporting & optimisation
Optimise
Maximise ROI with real-time optimisation
Our reporting dashboard delivers real-time results across every channel, creative, and audience, enabling live refinement against performance and engagement signals. You gain full transparency and measurable results that translate into tangible commercial opportunities within the luxury category.
Service from our world class team
Elevate
Luxury expertise that balances brand prestige with performance
Luxury demands a different approach. Our specialists understand high-consideration journeys, premium environments, and the importance of protecting brand equity while driving results.
Our managed services team partners with you to deliver campaigns that prioritise quality, context, and audience alignment. We combine strategic oversight with ongoing optimisation to ensure your media investment enhances brand perception while delivering measurable value, without compromising exclusivity.
A decade of delivering strategic outcomes for the world's leading brands
Fifty insights
Explore how our award winning platform unlocks deeper audience insights, smarter AI-driven media planning, smoother delivery, and real-time reporting that drives actionable mid-campaign decisions.
Ready to
discover your
luxury
audiences?
Discover how luxury audiences are evolving, and how AI-driven intelligence, guided by category experts, can unlock precise, brand-safe media decisions without compromising exclusivity.
