22 Feb, 2023
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We’re rounding out our Fifty in Conversation Digital Activation series by highlighting the PPC landscape. Pay Per Click can play a vital role in the success of a campaign, and we recruited our resident PPC expert, Senior Performance Manager Guy Parker to tell us about the benefits, drawbacks and growing trends and strategies to best utilise the ad outlet.
Want to learn more about Fifty's offerings? Book a demo today or reach out at [email protected].
A look inside the TikTok landscape and how brands can take advantage
Industry professionals are breaking down the stereotypes of Women's Sports fans and the best ways for brands get involved in the game
Industry professionals are breaking down the stereotypes of Women's Sports fans and the best ways for brands get involved in the game
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Watch MD Simon Eaton and Ben Whattam discuss the audience shift in the luxury sector amid a cost of living crisis.
Dive into the benefits, drawbacks and trends of Programmatic in the coming year.
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How Fifty & Bentley collaborated to build the world’s largest study into the interests of High Net Worth Individuals.
Fifty's Founder Simon Shaw sits down with Chairman Richard Lloyd to discuss the three key forces shaping the future of digital advertising: privacy, fragmentation and sustainability.
Watch our latest Fifty In Conversation piece to learn more about the digital advertising landscape.
Watch our latest Fifty In Conversation piece to learn more about the power of Fifty's ever-evolving Insight offering.
Fifty's Simon Eaton on Google Topics API, Sony's bid to buy Bungie and Meta's threat to pull the platform from Europe.
Join Fifty and guest speaker Avron Goss as they discuss the cryptocurrency landscape and the booming NFT audience.
Fifty's Head of Productisation on the evolving media landscape and Fifty's cookieless, privacy-first solution FiftyAurora.
Join Duncan McCrum as he dives in to the Fifty platform to explore three rapidly growing industries; fitness at home, plant-based foods and mindfulness.
Tom Holland sits at the centre of two of this summer’s biggest films. But look beneath the surface and the audiences around The Odyssey and Spider-Man: Brand New Day reveal very different motivations.
We explored how Hamilton’s audience divides across three groups: those aligned with Hamilton alone, Hamilton and Ferrari, and Hamilton and Mercedes.
How Bentley is building a richer understanding of the audiences shaping its future.
Gaming marketers can now see Steam Wishlist data alongside media investment and campaign performance data in the Fifty platform.
AudienceAI Assistant lets marketers build strategies, test messaging and generate actionable ideas in real time, bringing proprietary audience intelligence into every marketing decision.
Our Cannes Lions study unveils the "Creative Industry Pioneers" tribe, a highly influential group shaping the future of global business, culture, and luxury.
