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Outside The Box: How audience intelligence can power non-endemic advertising.

Using the Fifty platform to uncover non-endemic advertising opportunities.

Humanising Data: Understanding The People Within Audience Segmentations

Fifty examine two very different sectors: fast food and banking to showcase how Fifty can transform data into real-life insights, finding people amongst the segments.

Viral Disruption and a Post-Pandemic World

Analysing COVID-19’s seismic effect on long-term social and economic macro trends using contextual and social data

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